The design of this webpage is very simplistic, this shows that they are not trying to attract new audiences through this webpage, but to appeal and cater for their existing audience. The white is an unusual colour to be used for the background image for a horror film. Usually the colour theme is quite dark. The whiteness portrays a clinical theme, suiting the genre of the film as the main character and character that sets the murders up is an ex surgeon who carries out clinically orientated procedures.
The greyness of the characters skin gives the audience the impression of death, relating the image back to the genre of the film. The use of the mask implies the story line features deception. The text on the webpage fits around the face of the character, as it does not go over his face it shows the audience that he is of importance.
The use of the word ‘mash up’ reflects that their target audience is young people due to the use of colloquial language. There is minimal information on the screen, and the picture is placed off centre. The image would have been more impacting if he was looking straight down the lens towards the audience, but this leads us to believe that they didn’t do this for a specific reason. The fact the character is facing away from the camera again reinforces the feeling of something being hidden.
They are appealing to both American and British audiences by including an British version of the website. By including interactive applications on their webpage, they are again appealing to a younger teenage audience or young adults as these are the ages in which people are most interested in interactive gaming applications.
The fact that this man is on screen shows the audience he is a key character in the film. The use of a mask adds a weird feel and may slightly scare the audience already. This is appropriate, as the genre of Saw is a horror film. Although the main feature of the film is the extreme gore used, there is none shown on this page, this is due to the fact it has been made to suit all audiences. There is a section where 18’s and over’s can enter to see the uncut webpage. To ensure only 18’s enter the restricted zone there is an information box that is required to be filled in. The information given has to be correct else the viewer cannot enter.
Here is a link to the Saw 5 website that I analysed as part of my research. To create this hyperlink I found the website, I then copied the URL by highlighting it and right clicking on the selection and then selecting copy. I then came back to the blog website and pasted my selection where I wanted my hyperlink to be. I then selected the URL address and clicked on the icon 'link' (6th icon in from the left), I then pasted the link into the URL block and pressed 'ok'.
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